Welcome to Forward

Forward is a mobile game designed to bolster participation in local democracy, right here in the Fox Cities.

Add your ideas to the game Learn more about Forward

What is the future of Wisconsin?

The Game

Forward is a mobile game that invites players to collectively tell a story about Wisconsin's future by completing Missions hidden throughout the community.

Forward invites players create and complete creative Missions that spark public discussion and influence issues they care about at the local level. Every Mission changes the game's outcome: a vision for the community on the nation's 300th birthday, in the year 2076.

This project was designed by Neenah local and educational game designer Libby Falck as her Master's thesis project at MIT. After two years of development and more than 14 iterations, this summer's game will be the first beta test that is open to the public.

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Contribute to the Game

There are six elements that you can contribute to the game: locations, tactics, campaigns, missions, prizes and events.

Skip to Step-by-Step Instructions for Organizations

Forward is designed to help raise awareness about organizations working on issues in the five categories below. We do not support religious outreach initiatives or issues, although faith-based organizations that are advancing secular or interfaith issues are encouraged to contribute!

If your organization does work in the Fox Cities in these issue areas, you can add:

Locations (aka "Portals")

Locations are the places in your community where the game can be played. These include historical landmarks and museums, public spaces such as parks and libraries, participating businesses and restaurants, and more. Locations for the summer 2019 pilot game must be located in the Fox Cities. Our focus is on locations within 10 miles of downtown Appleton.

Suggest a Location

Community Events

We are collecting a list of community events taking place during the game (July 4-August 5, 2019) in the Fox Cities that we may be able to highlight in the game (ex: farmers markets, festivals, fundraisers, etc). Add your community event here and we'll highlight it in the game.

Suggest Community Event


Many people today find civic engagement boring, but we think it can be creative, fun and playful. Tactics are step-by-step templates for playfully raising awareness about a cause. Many of ours are inspired by Beautiful Rising. Add your idea here!

Suggest a Tactic


Campaigns are clearly defined outcomes desired to achieve change. Campaigns can exist at the institutional, municipal, county, or state level. For example, a municipal goal might be to pass a ban on styrofoam containers. Campaigns must advance one of the five issue categories in the game: Education & Opportunity, Health & Well-Being, Justice & Democracy, Healthy Environment, and Sustainable Communities.

Suggest a Campaign


Missions are public opportunities to engage with or learn about issues and help achieve Campaigns goals. Located at Portals around the community, each Mission includes a Tactic with step-by-step instructions for completion and a Campaign that it's trying to support. For example, players might do chalk art at the library to raise awarness about a clean energy proposal.

Suggest a Mission

Prizes (aka "Bounties")

Raise awareness about your organization or local business and show support for a cause by adding a prize to the game! Prizes - which are called "Bounties" in the game - can be anything from a $5 gift card to a $250 arts grant. We'll work with you to set the rules for how your prize can be won by players.

Suggest a Prize

Step-By-Step Walkthrough

Follow this process to add your organization to the game...

You can click on any of the "suggest" buttons above to add ideas to the game, but we recommend the following process. Please note that the Forward team makes the final call on all game content; suggesting an idea here does not guarantee that we will be able to include it in the game.

1) Check the table of organizations below to see if your org has been added to the game yet. If not, use the form to add it.
2) Add locations you'd like to include in the game. This could include your office (if it's open to the public) or other public spaces that have not yet been added. You can also skip this step.
3) Add Campaigns your organization is working to achieve. Please add multiple campaigns for your organization, if you can!
4) Add Community Events your organization is hosting between July 4th and August 5th that you would like to see highlighted in the game. You can also skip this.
5) Add Prizes! An item or two of swag can go a long way in motivating engagement. Do you have a spare t-shirt, water bottle, stickers or other branded gear that you could contribute as a prize to people who engage with your organization through the game?
6) Finally, add Tactics or add Missions related to your organization if you have some ideas, but you can also skip these. We can work with the information provided above to craft Missions for you and get your approval to post them before the game launches.

Thank you for contributing!


We got you. Please email us to schedule a meeting where we can answer your questions and walk you through this process.

Local Organizations

To begin, review the organizations that have already been suggested by others to see if yours has been added yet.

Next: Add a locationor campaign.

Forward launches July 2019

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Thanks for signing up! We'll be in touch in late spring with next steps.

Contact Info

Where to Find Us

Cambridge, MA
Neenah, WI

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